Aurindel Archives
Best Trusted Exporter of Handicraft & Indian Handicraft Exporter.
Bridging Heritage Clusters to the Global Marketplace.
India: The Global
Epicenter of Craft.
The Indian handicraft industry is a multi-billion dollar sector, valued at over USD 4.5 billion. India stands as one of the world's top exporters, fueled by its unique Artisan Cluster system.
From the intricately carved woodware of Saharanpur to the art metalwares of Moradabad, Puriva Industries ensures international buyers receive consistent quality and ethical production.
$4B+
Global Demand
Indian handicraft exports reached new heights in 2025, driven by a global shift toward authentic, sustainable décor.
744+
Artisan Clusters
India hosts the world's most dense network of craft clusters, from Moradabad Brass to Saharanpur Woodcraft.
100%
Eco-Sustainability
Traditional Indian crafts naturally utilize biodegradable materials like clay, jute, and sustainable wood.
Direct Cluster Sourcing.
At Puriva Industries (Aurindel), our supply chain is built on the foundation of Direct Cluster Sourcing. This model eliminates unnecessary middle-layer markups and ensures that every piece of handicraft is an authentic representation of its regional heritage.
IEC Verified
Import-Export Code licensed for international B2B commerce.
EPCH RCMC
Registered with the Export Promotion Council for Handicrafts.
Direct Logistics
Noida-based hub optimizing freight across 40+ countries.
Compliance
Fumigation, Origin & QC documentation guaranteed.
Growth & Compliance
Legal Incorporation
Puriva Industries Private Limited was formally established as a corporate entity to professionalize the Indian handicraft export sector.
The Birth of Aurindel
Launch of Aurindel, our flagship brand focused on high-end B2B decorative exports and modern artisanal collaborations.
Regulatory Licensing
Achieved full export readiness with IEC (Import Export Code) and EPCH (Export Promotion Council for Handicrafts) registration.
Global Trade Commencement
Successfully initiated international operations, fulfilling bulk orders for European and North American retail partners.
Trusted by the
World's Retailers.
B2B Consolidation
We aggregate products from various craft hubs into a single consignment, reducing shipping overhead for international buyers.
Artisan Empowerment
A portion of every Aurindel export supports the health and children's education in our primary artisan clusters.
Compliance Experts
Puriva Industries handles all regulatory hurdles, from GST filing to DGFT export mandates, ensuring a hassle-free import.
Quality First
As an Indian handicraft exporter of repute, we reject anything that doesn't meet our 'Tier-1' finish standards.